Growth Marketing Training for Marketing Team

Upskill your team|Tailor-made Consultation|Grow Your Business

Learning & consultation solutions designed for organizations to accelerate growth and nurture in-house digital talents.

Proudly Helped Them Grow...

We’ve trained marketers & founders from all kinds of companies, B2C Companies, B2B companies, mobile Apps, corporates, startups & local services. Each of them grows through its specialized journey.

End-to-End Customized Training & Consultation Solution
to Grow Your Business

The team will spend 20% of time learning remotely through the custom course modules adapted to your business metrics, while spending the rest 80% actually growing your business with our hands-on guide & tailor-made consultation. Our curriculum is comprehensive, covering all major channels from paid Ad, landing pages, analytics, CRM, marketing automation, partnerships & affiliates for conversion optimization.

Our Training Modules

1.
Growth Framework
  • What is growth marketing?
  • Growth channels & skills
  • Metrics that matter - AAARRR
  • E-commerce site structure & content assets
2.
Audience & Messaging
  • Buyer personas
  • Write persuasive messaging & copywriting for conversion purpose
  • How to design without a designer
3.
Landing Page & Content Funnel
  • How to design & develop a landing page
  • Content as a funnel to convert leads to clients
  • SEO & keyword research
4.
Search Engine Optimization (SEO)
  • Obtaining a high-ranking placement in the Google search results page
  • Conduct keyword research
  • How to acquire backlinks
5.
Build a Facebook AD Funnel
  • Target your audience
  • AD placements, budgets & creatives
  • Ad retargeting, A/B testing & Iteration
6.
Master Google ADs - SEM
  • Search Engine Marketing (SEM) essentials
  • Analyze your competitor PPC
  • Create a Google search AD
7.
Master Google Ads - Display AD
  • Create targeted Google Display Ad campaigns
  • Retarget to specific audience on GoogleDisplay AD
  • A/B testing & iteration
8.
Tracking & Analytics
  • Google Analytics break-down
  • Set up goals in GA to track conversion & Evaluate the performance of your marketing & product
  • Set up Heatmap tracking to discover insights that GA doesn't tell you
9.
Segmentation & CRM
  • Automate your marketing
  • Set up time-triggered & event-triggered drip emails
  • Tag & Segment your users
  • Remarketing via Email Marketing to match the user journey
10.
Intro to Technical Marketing
  • Competitor scraping
  • Integrate various applications to automate your online business
11.
Guides to Launching a Product / Campaign
  • Go-to-market strategy
  • Chatbot marketing
  • Referral Marketing
12.
Grow You Business
  • Apply the growth marketing strategies & tactics to grow your products/services.
1.
Growth Framework
  • What is growth marketing?
  • Growth channels & skills
  • Metrics that matter - AAARRR
  • E-commerce site structure & content assets
2.
Audience & Messaging
  • Buyer personas
  • Write persuasive messaging & copywriting for conversion purpose
  • How to design without a designer
3.
Landing Page & Content Funnel
  • How to design & develop a landing page
  • Content as a funnel to convert leads to clients
  • SEO & keyword research
4.
Search Engine Optimization (SEO)
  • Obtaining a high-ranking placement in the Google search results page
  • Conduct keyword research
  • How to acquire backlinks
5.
Build a Social Media AD Funnel
  • AD placements, budgets & creatives
  • Target your audience
  • Ad retargeting, A/B testing & Iteration
6.
Master Google ADs - SEM
  • Search Engine Marketing (SEM) essentials
  • Analyze your competitor PPC
  • Create a Google search AD
7.
Master Google Ads - Display AD
  • Create targeted Google Display Ad campaigns
  • Retarget to specific audience on GoogleDisplay AD
  • A/B testing & iteration
8.
Tracking & Analytics
  • Google Analytics break-down
  • Set up goals in GA to track conversion & Evaluate the performance of your marketing & product
  • Discover insights that GA doesn't tell you by heatmap tracking
9.
Segmentation & CRM
  • Automate your marketing
  • Set up time-triggered & event-triggered drip emails
  • Tag & Segment your users
  • Remarketing via Email Marketing to match the user journey
10.
Intro to Technical Marketing
  • Competitor scraping
  • Integrate various applications to automate your online business
11.
Guides to Launching a Product / Campaign
  • Go-to-market strategy
  • Chatbot marketing
  • Referral Marketing
12.
Grow Your Business
  • Apply the growth marketing strategies & tactics to grow your products/services.

What’s Your Consultation Journey Like?

1.

Understanding your business model

  • Brief us the context of your business & product
  • What is your business goal?
  • What’s the problem you intended to solve?
2.

Define your KPI & essential skill sets

  • Define the KPI based on your business goal.
  • Set up your marketing funnel and key metrics to track.
  • Identify the necessary marketing stacks to achieve your KPI.
3.

Learn the essential tactics to grow your business

  • Close the major skill gaps by accessing our in-depth curriculum.
  • Learn at a self-paced schedule remotely with our credit review system and consultation session. 
  • Receive guidance from growth experts to answer your questions, brainstorm strategy, and provide detailed feedback.
4.

Implement & deliver measurable results

  • Get step-by-step hands-on guides & guidance for execution.
  • Implement the tactics to drive measurable results.
  • Test, analyze and reiterate to report the best practices! 
  • We audit the setup & execution in every stage of your funnel to optimize the performance.
5.

Assess performance and validate results

  • Continuous evaluation, analysis and optimisation of your marketing implementation.
  • Validate the impact for your business growth and enjoy the great results!
Start Your Journey!

Check out our successful cases...

Find out how we helped the companies to achieve the great business impact!

Chicks 雞仔嘜
corporate-partner-chicks
A HK-based underwear brand with 60+ years of history, owning 40+ branches in Hong Kong. 3 years ago, it launched an online store and aspired to develop online sales.#40+ physical stores in HK
Time Auction
company-partner-time-auction
Longevity
Design House
company-partner-longevity-design-house
Cook1Cook
company-partner-cook1cook

The Corporate Gap is Growing...

To adapt to the rapid-changing digital world, businesses possessing a growth mindset would gain a huge competitive advantage than those who don’t. Even Fortune 100 & 500 companies e.g. PepsiCo, McDonalds, Johnson & Johnson scrapped the CMO position and replaced it with MarTech positions.

Do you know?
80%
of companies don't make data-driven marketing decisions
Source: Data-Driven Marketing
Do you know?
53%
of global Ad budgets will be spent on digital Ads in 2020, with an anticipated 5% YoY growth
Source: Digital Media Solutions
Do you know?
20%
of marketing spending can be freed by integrated analytics approaches
Source: McKinsey & Company

Same renowned learning experience, now available for teams!

trained
1,000+

Marketers & Founders in 5 cities

aligned
50+

Trainers

Organized
7

Growth Marketing Bootcamps in HK, TW & Asia

RATINGS
8.5+

Hold 8 bootcamp

Ready to drive business growth? Talk to us!

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Growth Marketer Academy is the 1st growth marketing school in Asia. We have footprints in 5 cities (Hong Kong, Taiwan, Manila, Singapore, Jakarta) and equipped over 1000+ marketers with actionable tactics.

Hong Kong Office : 703A4, Sunbeam Centre, 27 Shing Yip St, Kwun Tong, Hong Kong

Taiwan Office : 7F, No. 178, Section 1, Keelung Road, Taipei, 110, Taiwan

Malaysia Office: No. 1, Jalan Pinang Level 30, Menara Prestige, 50450 Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

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